Will 3D TV be succesful enough in the United Kingdom?

Note how three-dimensional is now spelt differently: 3D. This is essential...the internet (was a longer word which) eventually became the web.

It will be profitable but more slowly than HD as the TVs are not readily available yet. This assumes that after Avatar's ongoing success and the acclaim (or is that publicity) on SkySportsNews and SkyNews that their 3D on a big TV coverage got of the Arsenal v Man U game. As long as the Cinema/BBC 3D offering of rugby union this weekend is not bad then the answer will be...yes.

How much would subscribers be prepared to pay for HD and 3D on top of the standard definition subscription? Clearly ITV HD should be able to generate revenue from this, eventually as will of course the BBC after breaking the distinction between Black & White and Colour licence fees and trying to grab a share of the HD subcription fees.

Finally, could the Rugby World Cup be a moneyspinner for ITV (ie England win and big performance or for S4C if given coverage rights).